Write your own love story

It begins with Branding

Love is the cornerstone of humanity, and weddings are an expression of human connection.. RF celebrates the celestial power that blooms in each of us by draping each occasion in a completely unique expression. We offer a revelry of ruffles, lace and silk inspired by PROLIFIC artists old and new. At RF we understand that celebrating love is to celebrating our lives- and our wardrobes, like time capsules containing each look, the artifacts and heirlooms an archive of our stories. RF is Inspired by fiction in love stories, through art, cinema and love stories we bring to life each chapter by illustrating the stories characters with gowns and other heirlooms.

Designed by Selkie and Wildfox founder, Kimberley Gordon, this is occasion wear from the female gaze. At once both delicately sweet and Seductive, these seraphic gowns come to life like rapturous covers of romantic novels;

"As a kid I became obsessed with gowns. It began with bridal magazines, especially the September issues. The scent of the perfumed fresh paper as it hit the table with a thud. The sheer weight of it in your lap. I sketched furiously gown after gown, 12 years old and enamored, not by weddings, but by women in princess attire. There is some elusive power in a gown! Around this time I began going to California garage sales with my dads girlfriend, scouring them together for vintage satin slips and antique wedding gowns, bringing them home for my trunk in their apartment. I spent days dancing and pretending, even sleeping, in those old treasures. I was in love with art, my sister began taking me to museums as a child and loved the classical paintings. I have always wanted to bring to life the beautiful clothing i see in them, and as i’ve gotten older i am so inspired by modern artists and wonder what their work would look like as a painting.

Romantic Fiction is a bride redefined- she is intelligent, unique, often strange, she does not conform. there are no rules, and she is nobodies property.”

we offer luxury fabrics like silk, wool and cotton in shockingly nostalgic or historic pieces for women who want to feel like a star at their special occasion.


It Continues with the way she shops

Not just any bridal collection, this unique branding and compelling visuals set it apart from its competitors, especially within this price range because of the unique design aesthetic. We offer each protagonist the chance to wear a runway brand without the giant price tag.

  • The branding is unique. Our protagonist has been searching for something that feels like an alternative to other basic offerings.

  • The Gowns come in pieces; Now our bride can choose how her gown comes together. She selects her own look; first the slip, skirt and train, then the bodice, corset and sleeve. Each piece layers over the other with ease!

  • She simply adds the pieces to cart, maybe even just the corset! It feels so much less risky than made to order.

She gets special care

VIP care for our protagonist. She can easily order, inquire and return her items. She is met with gentle hands. She can call in to talk to someone, and (*goal) if she’s in California she can make an appointment in our bridal suite

  • Compassionate, elegant service

  • Length tailoring for an added cost (optional)

  • Beautiful packaging with branded boxes, hangers and tags.

"Love is space and time measured with the heart."
Marcel Proust